How This Northern California Designer Is Transforming Shasta County One Space at a Time

The Vision of Dustyn Kellar of Curated by Kellar Design

In the heart of Redding, California, there’s a quiet revolution happening—one that doesn't shout from rooftops, but speaks softly through calm colors, intentional layouts, and artfully curated spaces. Leading this transformation is Dustyn Kellar, founder of Curated by Kellar Design, an interior stylist and creative visionary who's redefining what design means for both home and business owners in the North State.

Dustyn isn’t just decorating rooms—she’s telling stories, grounding people in their lives, and inviting peace into spaces where chaos once reigned. Whether it’s a bustling café downtown, a therapist’s office that needs a softer touch, or a family home where memories are made—her approach goes far beyond aesthetics. It’s about connection. It’s about clarity. It’s about curating environments that reflect identity, purpose, and possibility.


More Than Luxury: Why Interior Design Is a Necessity

What many might dismiss as a luxury or an afterthought, Dustyn knows to be essential. The environments we live and work in affect us more than we realize—our energy, our emotions, our focus, our sense of peace. And the numbers back it up:

  • Studies show that well-designed environments can reduce stress and increase productivity by up to 25%.

  • Retail studies report that strategic interior design increases customer return rates by over 40% and boosts sales by up to 30%.

  • In homes, children raised in aesthetically pleasing and organized spaces tend to show improved cognitive development and emotional regulation.

When Dustyn curates a space, she isn’t just designing—it’s a form of wellness, a tool for communication, and a silent, yet powerful, influence on everyone who walks through the door.

Community-Rooted and Collaboration-Driven

Dustyn isn’t just transforming spaces—she’s helping transform Redding itself. As an active member of the local Chamber of Commerce, and a frequent collaborator with downtown small businesses, she’s on a mission to elevate the entire community. One shining example? The recent Hops and Shops event, where Dustyn sponsored and participated alongside fellow local vendors. Her studio became more than a space—it became a gathering place, a spark of inspiration, and a celebration of connection.

Whether she's mentoring fellow creatives, uplifting other entrepreneurs, or simply offering design advice to someone stepping into her store for the first time, Dustyn brings a contagious passion and grounded presence to everything she touches.


A Mission to Connect Us With Life Itself

At the root of her work is something deeper—a desire to help people feel more alive, more at home, more connected to the earth and to themselves. Through her services, Dustyn educates the Redding community on how our surroundings affect our subconscious, our mental and emotional health, and our ability to show up as our best selves

Imagine walking into your living room and feeling your shoulders drop in relief. Imagine a client entering your business and immediately feeling safe, welcome, and seen. That’s the kind of magic Dustyn creates—not just beautiful spaces, but meaningful ones.

Work With Dustyn & Experience the Transformation

Whether you're looking to refresh a single room or revamp your entire storefront, Dustyn offers styling sessions tailored to your story, your needs, and your goals.

  • Browse her services or book a session at Curated by Kellar Design

  • Visit her beautiful studio in downtown Redding and explore pieces that blend nature, intention, and art.

  • Follow her on Instagram @curatedbykellar to witness inspiring makeovers, design tips, and community collaborations in real time.

By following her journey, you’re not just watching rooms change—you’re joining a movement that values beauty, wellness, and human connection.

So whether you’re a homeowner longing for a place that finally feels like you, or a business owner ready to create a space that truly serves your mission—Dustyn is here to help you bring it to life.

Because your space matters. Your story matters. And how you live and work in those spaces? That matters, too.

Let your environment speak life into you. Connect with Dustyn Kellar today and experience the impact

of intentional design.

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Redding’s Superpower? Collaboration. And “Hops & Shops” Proved It.